By Richard Edwards
CRICKET and beer have earned their place as essential elements of the Great British summer and now more and more clubs are using the humble pint as a means of getting punters through the gate and involved with their local team.
A quick scour of Google suggests that a huge number of beer festivals are taking place on cricket grounds up and down the country this summer as clubs look to cash in on the rising popularity of locally brewed real ale.
Not only is this helping bar takings at increasingly hard-up clubs, it’s also introducing an increasing number...